BLOEM GROUP
YOUR TRAVEL RETAIL PARTNER IN LATIN AMERICA
We connect global brands with leading Travel Retail operators across Latin America, combining local expertise, commercial development and retail execution.
GLOBAL BRANDS. REGIONAL EXPERTISE. LOCAL EXECUTION.
BLOEM AT A GLANCE
ABOUT BLOEM
WE KNOW TRAVEL RETAIL. WE KNOW LATIN AMERICA.
BLOEM GROUP is a specialized Travel Retail company focused on the representation, distribution and development of international brands across Latin America.
With more than 15 years of experience in the channel, we combine strong retailer relationships, regional market knowledge and operational capabilities to turn opportunities into sustainable businesses.
We work as an extension of our brand partners, managing every stage of their Travel Retail development — from market entry and commercial negotiations to launch, execution and long-term growth.
One regional partner. Multiple markets. One strategy.
WHAT WE DO
FROM MARKET ENTRY TO POINT OF SALE
We provide an end-to-end solution for international brands looking to enter, expand or strengthen their presence in Latin American Travel Retail.
BRAND REPRESENTATION
We act as the local commercial extension of our brands, building relationships with key Travel Retail operators and identifying the right opportunities in each market.
DISTRIBUTION & LOGISTICS
We manage the operational complexity behind Travel Retail, providing efficient regional supply solutions tailored to each market and operator.
RETAIL EXECUTION
We make sure the brand strategy translates into strong execution at the point of sale.
MARKET DEVELOPMENT
We continuously identify new markets, operators and channels to create sustainable regional growth.
OUR NETWORK
LATIN AMERICA. ONE CONNECTED NETWORK.
Our regional network allows international brands to access multiple Travel Retail markets through one specialized partner.
WE OPERATE ACROSS THE TRAVEL RETAIL ECOSYSTEM
OUR BRANDS
GLOBAL BRANDS. LOCAL EXECUTION.
We partner with international brands across multiple categories, adapting global strategies to the realities and opportunities of each Latin American Travel Retail market.
RETAIL NETWORK
CONNECTED TO THE REGION'S LEADING TRAVEL RETAIL OPERATORS
Long-standing relationships across the Travel Retail ecosystem allow us to connect the right brands with the right operators, locations and opportunities.
From major international airports to border stores, ferries and specialized Travel Retail locations.
WHY BLOEM?
Because succeeding in Latin America requires more than distribution.
TRAVEL RETAIL SPECIALISTS
Travel Retail is our core business. We understand its operators, commercial dynamics and operational requirements.
LATIN AMERICAN EXPERTISE
Every market is different. We provide the local knowledge required to navigate the region effectively.
ESTABLISHED RELATIONSHIPS
We have built long-term relationships with key players across the Latin American Travel Retail ecosystem.
END-TO-END MANAGEMENT
From the first commercial presentation to launch and ongoing sell-out development, we manage the entire process.
ONE REGIONAL PARTNER
One point of contact, one strategy and multiple market opportunities across Latin America.
WE DON'T JUST DISTRIBUTE BRANDS.
WE BUILD THEM IN TRAVEL RETAIL.
LET'S GROW YOUR BRAND IN LATIN AMERICA.
Whether you are looking to enter Latin American Travel Retail or expand your existing presence, we would love to explore the opportunities for your brand.